Product Knowledge Training

As the industry leader in food waste disposers, InSinkErator leads the way in innovative new features. And when the company was looking for ways to communicate its most revolutionary new features to date, they asked us to create this media-rich interactive program. We created a number of variations of the application with focus on various audiences such as retailers, distributors, and plumbing professionals. Features of each of the apps include:

• An animated video intro.
• Voice-over narration that introduces each section and walks users through the various features of the program.
• Interactive exercises including a drag-and-drop in which users are invited to drag various types of food (including a chicken drumstick) into an old-style disposer and then into the new Evolution disposer. Users can see and hear a graphic demonstration of the astounding improvement in sound reduction.
• 3D video animations describing various new technologies that take the user right inside the workings of the disposers and vividly demonstrate the uniqueness of the new features.
• Model screens that list all the new features of each of the Evolution line of disposers that also include 360° 3D virtual reality views of the disposers that the users can spin around to see the disposer from every possible angle.
• A resources section that includes animated installation walk-through tutorials, service information, FAQs, and a PowerPoint presentation that can be launched directly from within the program for use in InSinkErator sales force presentations.